We start by understanding your unique challenges and goals. Collaborating closely, we create a customized media plan integrating marketing strategy, media, and analytics. With leaders experienced on the client side, we grasp your pressures and prioritize your brand’s success. Our actions speak louder than words—experience a strategic partnership that puts you first.
ABOUT
Revolution Media strategically plans and buys media to enhance brand visibility for clients of all sizes across channels and the nation.
Every client has a unique set of challenges and goals.
MEET THE TEAM
WHAT YOU SEE IS WHAT YOU GET
An experienced team that lives up to its word. Throughout our relationship, you’ll work directly with senior media strategists who have the know-how to handle any situation.
Founded in 2001
- Main Responsibilities: Running the agency
- Start Year at RMI: 2001
- Business Successes: Having clients return to the agency after they realize how important it is to have a true marketing partner in their media agency.
- Fun Fact: Mike high-fived Kirk Gibson as he walked off the field from his legendary home run in the 1988 World Series.
- Main Responsibilities: Delighting Clients
- Start Year at RMI: 2010
- Category Worked On: Automotive, CPG, Direct Response, Event & Entertainment, Franchise, Grocery, Green Initiatives, Home Improvement, Medical Device, Political, Public Utility, Retail, QSR
- Business Successes: Opening up new business revenue streams for multiple clients, Cultivated DEI clients, vendors and agency team
- Fun Fact: Darrin follows the band Phish around the country in his free time.
- Main Responsibilities: To support external and internal clients for all accounting and finance related functions
- Start Year at RMI: 2010
- Account Categories: Professional Services, non-profit, publishing, healthcare
- Business Successes: Keeping her job at RMI
- Main Responsibilities: Client Relations, Planning, OOH Buying, Analysis
- Start Year at RMI: 2022
- Categories Worked On: Telecom, Retail, Franchise, CPG, and Entertainment
- Business Successes: Opened and supported over 50 new storefronts in a calendar year, managed yearly marketing budgets of 10M+, lead 10-15 multi-market projects/initiatives per year.
- Fun Fact: Maria and Tom Hanks went to the same high school.
- Main Responsibilities: Attend strategy meetings and brainstorm on media buying initiatives and plans, manage workflow and projects, train and supervise media department employees, negotiate rates with media vendors to obtain most competitive prices, monitor and optimize effectiveness of campaigns, compile cost per point date for new business pitches and upcoming campaigns
- Start Year at RMI: 2009
- Categories Worked On: Automotive, Food/Restaurant/QSR, Entertainment, Retail, Healthcare, Financial, Grocery, Jewelry, Furniture, Travel, Education, Legal, Political, Public Utility, Direct Response, CPG
- Business Successes: Helped Monster Jam and Supercross set new sales record, highest paid show and sold-out tickets. Helped Pick and Pull increase their calls by 267% over two years. 2019 Orange County Auto Show ticket sales up by double digits. In 2018 she helped the World Pet Association achieve highest attendance ever and second highest year for pet adoption. In 2015 she helped the California Science Center achieve record-breaking attendance with the Dead Sea Scrolls exhibit. In 2014 she helped PG&E exceed program goal for number of fridges recycled.
- Fun Fact: If she changed careers, she would be a baker or florist.
- Main Responsibilities: Lead Team in all areas Digital and Innovation, development of overall strategy, design and execution of successful digital campaigns via omni-channel mix. This includes full funnel campaign planning, implementation, ongoing optimizations, data measurement and analytics that deliver on client goals.
- Start Year at RMI: 2019
- Account Categories: Event/Entertainment, Theatrical/Television Entertainment, Gaming, Retail, CPG, Healthcare, Education, Home Renovation
- Business Successes: Generated 10x PROAS for Sleep Outfitters, sold out Cirque de Soleil Holidaze show (December 2021), saw increased YOY leads for CertaPro Painters, delivered increased awareness and student applications for KIPP Schools, drive continued growth for Natural Grocers.
- Fun Fact: She finished a half marathon recently!
- Main Responsibilities: Negotiate, placement, and stewardship for broadcast media; Account Management, Research, Planning
- Start Year at RMI: 2011
- Categories Worked On: Automotive, Corporate Branding, Education, Entertainment, Financial/Insurance, Home Improvement, Jewelry, Political, QSR, Retail, Telecommunications, Travel
- Business Successes: Responsible for the execution of the successful 2010 Senate Election in Pennsylvania, Flex Alert campaign in 2012, and PG&E campaign in 2014. Monster Jam 2021 event in Seattle-Tacoma was a huge success after over a year pause due to Covid pandemic, grossed over a million dollars…way over projection.
- Fun Fact: Sandy loves to travel and explore new places both foreign and domestic.
- Main Responsibilities: Negotiate and Steward media schedules for Broadcast TV, Cable, Radio and OTT to ensure a successful campaign. Resolve billing discrepancies. Recap added value & provide a post analysis.
- Start Year at RMI: 2022
- Categories Worked On: Automotive, Theme Parks, Entertainment, Movies, Pharmaceutical, Retail, Political, Government, Technology, Energy, QSR and Travel, Financial/Banking and Insurance
- Business Successes: Executed Multiple Market Sponsorships
- Fun Fact: She is an avid Disney Fan
- Main Responsibilities: Specializes in Out-of-Home (OOH) media planning and buying, as well as promotional activations to support campaign execution.
- Start Year at RMI: 2025
- Categories Worked On: Retail, Operations, Legal, Insurance, Telecom
- Business Successes: Successfully managed and executed OOH media campaigns with an annual budget of $4 million, significantly enhancing brand visibility and reach.
- Fun Fact: Operates a small balloon decorating business on weekends and cares for a colony of neighborhood cats—has completed TNR (Trap-Neuter-Return) for 16 cats and counting.
- Main Responsibilities: Planning & buying across display, video, and social channels; optimize campaigns, analyze weekly reports, provide insights and recommendations, monitor campaigns daily, Traffic, and Billing
- Start Year at RMI: 2013
- Categories Worked On: Retail, Education, Automotive, and Entertainment
- Business Successes: Increased sales, website visits, ad engagements, and foot traffic
- Fun Fact: Travels to a new city in the U.S. every year.
- Main Responsibilities: Spearhead SEM/PPC strategies, ensuring effective search engine marketing and pay-per-click campaigns to boost client visibility as well as leveraging data-driven insights and market trends to optimize online presence and drive tangible outcomes.
- Account Categories: Financial, Hospitality, Retail, CPG, Restaurants, Automotive, Education, Healthcare, Travel & Manufacturing as well as Hispanic Market accounts.
- Start Year at RMI: 2019
- Business Successes: I started my digital marketing journey at an incubator on a project called GoTo.com in 2000, which eventually became Yahoo! Search Marketing. This transition reflects the dynamism of the industry and the significance of flexibility and perseverance for thriving in the digital era.
- Fun Fact: Elvis Presley, David Bowie, Stephen Hawkins, David Hasselhoff, Robert Downey Jr and I share the same birth month & day.
- Main Responsibilities: Develop effective PPC strategies to drive more web traffic to websites, product landing page, or other campaign assets.
- Start Year at RMI: 2021
- Categories Worked On: Entertainment, EDU, Service, Retail & E-Commerce.
- Fun Fact: He was inducted into Northern Arizona University Hall of Fame in 2019.
- Main Responsibilities: Search and Social Paid ads and reporting
- Start Year at RMI: 2022
- Account Categories: CPG, Retail, Event/Entertainment
- Business Successes: Successful in driving traffic and revenue
- Fun Fact: He loves watching live music
- Main Responsibilities: Oversees campaign activation and monitoring, manages billing processes, and conducts research to support strategic media planning.
- Start Year at RMI: 2022
- Account Categories: Retail, Grocery, Education, Hospitality, Live Entertainment
- Business Successes: Specializes in developing client-facing presentations, conducting in-depth qualitative research on foot traffic and competitive trends, and delivering campaign reports that turn performance data into actionable insights.
- Fun Fact: A dedicated fan of competitive powerlifting and an avid collector of retro video games.
- Main Responsibilities: Oversees and optimizes Google Ads campaigns to maximize performance and efficiency. Conducts digital research to uncover social trends, audience behaviors, and geographic insights using advanced data tools. Converts findings into strategic recommendations that drive client success.
- Start Year at RMI: 2022
- Account Categories: Retail, Restaurants, Automotive, Education, Museums, and Events
- Business Successes: Uncovered key insights and trends that informed strategic shifts across multiple campaigns, significantly enhancing digital performance for a range of clients.
- Fun Fact: Enjoys collecting signed vinyl records from favorite artists.
- Main Responsibilities: Logs, Reporting
- Start Year at RMI: 2022
- Categories Worked On: Mass Tort/Legal, Automotive, Entertainment/Events
- Business Successes: Helped expand RMI’s sister company to the East Coast where she assisted in developing the processing department from scratch.
- Fun Fact: Not sure which is crazier, that she once lived off the grid or the fact that she would do it again!
- Main Responsibilities: Supports campaign trafficking and project coordination across multiple media channels, ensuring timely and accurate execution of campaign deliverables.
- Start Year at RMI: 2024
- Categories Worked On: Live Entertainment, Retail, Home Improvement, Legal
- Business Successes: Rapidly promoted from Call Center Representative to Traffic Coordinator at CAMG within seven months, reflecting strong performance, adaptability, and a quick grasp of cross-departmental workflows.
- Fun Fact: A dedicated Dodgers fan with a passion for WWE—known to casually drop wrestling references into everyday conversations.
- Main Responsibilities: Manages accounts payable, performs reconciliations, and handles billing processes.
- Start Year at RMI: 2024
- Categories Worked On: Aviation, Legal, and Healthcare
- Business Successes: Played a key role in onboarding new vendors and transitioning existing partners to ACH payments, significantly reducing exposure to payment fraud.
- Fun Fact: Sets an annual goal to read at least 52 books and is currently working to beat a personal best of 66 books in a year.
- Main Responsibilities: Oversee HR, work with leadership team on organizational development and strategic initiatives
- Start Year at RMI: 2016
- Fun Fact: He’s ridden a bicycle from San Francisco to Los Angeles 3 different times (545 miles each time) to raise money for charity
- Main Responsibilities: Recruiting, Payroll, Benefits, Policy and procedures, Office Management
- Start Year at RMI: 2011
- Business Successes: Staffing the Revolution team
- Fun Fact: She have two Yorkies that she loves and is a huge Dodger Fan!
STRATEGY