ABOUT

Every client has a unique set of challenges and goals.

We start there, listening to what you need. Then we put our heads together to create a solution that layers marketing strategy, integrated media, and analytics into a smart media plan unlike any other.

Our responsive culture is rooted in the inside knowledge our leaders gained working on the client side. We know the pressures our clients face and the kind of partner they need. You can count on us to be on your side and put your brand’s success ahead of ours.

There’s no way around it, we have to prove to each new client what our existing ones know — we’re not all talk. In fact, we’d much rather act than talk any day. Discover for yourself how we deliver on the promise of a strategic partnership that puts you first.

MEET THE TEAM

WHAT YOU SEE IS WHAT YOU GET

An experienced team that lives up to its word. Throughout our relationship, you’ll work directly with senior media strategists who have the know-how to handle any situation.

Founded in 2001
Mike Vizvary
President & CEO

MIKE VIZVARY

  • Main Responsibilities: Running the agency
  • Start Year at RMI: 2001
  • Business Successes: Having clients return to the agency after they realize how important it is to have a true marketing partner in their media agency.
  • Fun Fact: Mike high-fived Kirk Gibson as he walked off the field from his legendary home run in the 1988 World Series.
Darrin Sarto
EVP, Managing Director

DARRIN SARTO

  • Main Responsibilities: Delighting Clients
  • Start Year at RMI: 2010
  • Category Worked On: Automotive, CPG, Direct Response, Event & Entertainment, Franchise, Grocery, Green Initiatives, Home Improvement, Medical Device, Political, Public Utility, Retail, QSR
  • Business Successes: Opening up new business revenue streams for multiple clients, Cultivated DEI clients, vendors and agency team
  • Fun Fact: Darrin follows the band Phish around the country in his free time.
Shelly Silveri
SVP Finance & Accounting

SHELLY SILVERI

  • Main Responsibilities: To support external and internal clients for all accounting and finance related functions
  • Start Year at RMI: 2010
  • Account Categories: Professional Services, non-profit, publishing, healthcare
  • Business Successes: Keeping her job at RMI
Maria Alvarado
Client Services Director

MARIA ALVARADO

  • Main Responsibilities: Client Relations, Planning, OOH Buying, Analysis
  • Start Year at RMI: 2022
  • Categories Worked On: Telecom, Retail, Franchise, CPG, and Entertainment
  • Business Successes: Opened and supported over 50 new storefronts in a calendar year, managed yearly marketing budgets of 10M+, lead 10-15 multi-market projects/initiatives per year.
  • Fun Fact: Maria and Tom Hanks went to the same high school.
Sunny Yun
Broadcast Media Director

SUNNY YUN

  • Main Responsibilities: Attend strategy meetings and brainstorm on media buying initiatives and plans, manage workflow and projects, train and supervise media department employees, negotiate rates with media vendors to obtain most competitive prices, monitor and optimize effectiveness of campaigns, compile cost per point date for new business pitches and upcoming campaigns
  • Start Year at RMI: 2009
  • Categories Worked On: Automotive, Food/Restaurant/QSR, Entertainment, Retail, Healthcare, Financial, Grocery, Jewelry, Furniture, Travel, Education, Legal, Political, Public Utility, Direct Response, CPG
  • Business Successes: Helped Monster Jam and Supercross set new sales record, highest paid show and sold-out tickets. Helped Pick and Pull increase their calls by 267% over two years. 2019 Orange County Auto Show ticket sales up by double digits. In 2018 she helped the World Pet Association achieve highest attendance ever and second highest year for pet adoption. In 2015 she helped the California Science Center achieve record-breaking attendance with the Dead Sea Scrolls exhibit. In 2014 she helped PG&E exceed program goal for number of fridges recycled.
  • Fun Fact: If she changed careers, she would be a baker or florist.
Yenny Woe
VP Digital Media

YENNY WOE

  • Main Responsibilities: Lead Team in all areas Digital and Innovation, development of overall strategy, design and execution of successful digital campaigns via omni-channel mix. This includes full funnel campaign planning, implementation, ongoing optimizations, data measurement and analytics that deliver on client goals.
  • Start Year at RMI: 2019
  • Account Categories: Event/Entertainment, Theatrical/Television Entertainment, Gaming, Retail, CPG, Healthcare, Education, Home Renovation
  • Business Successes: Generated 10x PROAS for Sleep Outfitters, sold out Cirque de Soleil Holidaze show (December 2021), saw increased YOY leads for CertaPro Painters, delivered increased awareness and student applications for KIPP Schools, drive continued growth for Natural Grocers.
  • Fun Fact: She finished a half marathon recently!
Sandy Booranasomphop
Senior Broadcast Buyer

SANDY BOORANASOMPHOP

  • Main Responsibilities: Negotiate, placement, and stewardship for broadcast media; Account Management, Research, Planning
  • Start Year at RMI:  2011
  • Categories Worked On:  Automotive, Corporate Branding, Education, Entertainment, Financial/Insurance, Home Improvement, Jewelry, Political, QSR, Retail, Telecommunications, Travel
  • Business Successes:  Responsible for the execution of the successful 2010 Senate Election in Pennsylvania, Flex Alert campaign in 2012, and PG&E campaign in 2014. Monster Jam 2021 event in Seattle-Tacoma was a huge success after over a year pause due to Covid pandemic, grossed over a million dollars…way over projection.
  • Fun Fact:  Sandy loves to travel and explore new places both foreign and domestic.
Carmen Dalia
Senior Broadcast Buyer

CARMEN DALIA

  • Main Responsibilities: Negotiate and Steward media schedules for Broadcast TV, Cable, Radio and OTT to ensure a successful campaign. Resolve billing discrepancies. Recap added value & provide a post analysis.
  • Start Year at RMI: 2022
  • Categories Worked On: Automotive, Theme Parks, Entertainment, Movies, Pharmaceutical, Retail, Political, Government, Technology, Energy, QSR and Travel, Financial/Banking and Insurance
  • Business Successes: Executed Multiple Market Sponsorships
  • Fun Fact: She is an avid Disney Fan
Marisa Kanyarat
Senior Digital Media Planner

MARISA KANYARAT

  • Main Responsibilities: Planning & buying across display, video, and social channels; optimize campaigns, analyze weekly reports, provide insights and recommendations, monitor campaigns daily, Traffic, and Billing
  • Start Year at RMI: 2013
  • Categories Worked On: Retail, Education, Automotive, and Entertainment
  • Business Successes: Increased sales, website visits, ad engagements, and foot traffic
  • Fun Fact: Travels to a new city in the U.S. every year.
Javier Rusega
Paid Search Manager

JAVIER RUSEGA

  • Main Responsibilities: Spearhead SEM/PPC strategies, ensuring effective search engine marketing and pay-per-click campaigns to boost client visibility as well as leveraging data-driven insights and market trends to optimize online presence and drive tangible outcomes.
  • Account Categories: Financial, Hospitality, Retail, CPG, Restaurants, Automotive,  Education, Healthcare, Travel & Manufacturing as well as Hispanic Market accounts.
  • Start Year at RMI: 2019
  • Business Successes: I started my digital marketing journey at an incubator on a project called GoTo.com in 2000, which eventually became Yahoo! Search Marketing. This transition reflects the dynamism of the industry and the significance of flexibility and perseverance for thriving in the digital era.
  • Fun Fact: Elvis Presley, David Bowie, Stephen Hawkins, David Hasselhoff, Robert Downey Jr and I share the same birth month & day.
Zachery Bauman
Paid Search Manager

ZACHERY BAUMAN

  • Main Responsibilities: Develop effective PPC strategies to drive more web traffic to websites, product landing page, or other campaign assets.
  • Start Year at RMI: 2021
  • Categories Worked On: Entertainment, EDU, Service, Retail & E-Commerce.
  • Fun Fact: He was inducted into Northern Arizona University Hall of Fame in 2019.
Yorgo Awayjan
Digital Marketing Specialist

YORGO AWAYJAN

  • Main Responsibilities: Search and Social Paid ads and reporting
  • Start Year at RMI: 2022
  • Account Categories: CPG, Retail, Event/Entertainment
  • Business Successes: Successful in driving traffic and revenue
  • Fun Fact: He loves watching live music
Jeremy Eustice
Digital Media Assistant

JEREMY EUSTICE

  • Main Responsibilities: Campaign Monitoring and Billing
  • Start Year at RMI: 2022
  • Account Categories: Retail
  • Business Successes: He increased foot traffic and social media presence for Oi Asian Fusion during his internship.
  • Fun Fact: He is a big fan of competitive power lifting and an avid retro game collector.
Melissa Arreguin
Media Coordinator

MELISSA ARREGUIN

profile coming soon
Alexa Castaneda
Media Assistant

ALEXA CASTANEDA

  • Main Responsibilities: Logs, Reporting
  • Start Year at RMI: 2022
  • Categories Worked On: Mass Tort/Legal, Automotive, Entertainment/Events
  • Business Successes: Helped expand RMI’s sister company to the East Coast where she assisted in developing the processing department from scratch.
  • Fun Fact: Not sure which is crazier, that she once lived off the grid or the fact that she would do it again!
Juan Parra
Staff Accountant

JUAN PARRA

  • Main Responsibilities: Preparation of financial statements and reports, manages both accounts payable and accounts receivable functions.
  • Start Year at RMI: 2022
  • Business Successes: One of my most significant achievements has been successfully working in the accounting field across various industries, enabling me to adapt and gain the essential knowledge to thrive in each distinct environment.
  • Fun Fact: Juan has visited 45 of the 50 states
Oksana Iler
Billing Coordinator

OKSANA ILER

  • Main Responsibilities: Invoice clearing, Reconciliations, Billing
  • Start Year at RMI: 2019
  • Categories Worked On: Retail, Automotive, Education, Legal, Political, Entertainment
  • Business Successes: Transitioned from Data Specialist at CAMG to Billing Coordinator in 2 years.
  • Fun Fact: She graduated from the sister college in NY of the one Shelly Silveri graduated from in CA
Wade Young
Chief of Staff to Mike Vizvary

WADE YOUNG

  • Main Responsibilities:  Oversee HR, work with leadership team on organizational development and strategic initiatives
  • Start Year at RMI: 2016
  • Fun Fact: He’s ridden a bicycle from San Francisco to Los Angeles 3 different times (545 miles each time) to raise money for charity
Alyse Yourist
Senior Human Resource Manager

ALYSE YOURIST

  • Main Responsibilities: Recruiting, Payroll, Benefits, Policy and procedures, Office Management
  • Start Year at RMI: 2011
  • Business Successes: Staffing the Revolution team
  • Fun Fact: She have two Yorkies that she loves and is a huge Dodger Fan!